We Provide Upholstery Services Across Auckland

Custom Embroidery Auckland — Personalised Designs on Upholstery & Fabric

Transform Your Old Upholstery with Upholstery World

Restore personality, brand identity, and value to any upholstered surface with expert custom embroidery in Auckland. From business logos stitched into restaurant booth seats to family crests on dining chairs — we bring precision and artistry to every commission.

Our embroidery is designed to complement upholstery work — it’s most commonly combined with a reupholstery or new soft furnishing project, but we also offer embroidery as a standalone service on existing items. From subtle monograms to bold corporate branding, we serve customers across Auckland including North Shore, Mt Roskill, Manukau, and West Auckland.

Why Choose Upholstery World?

From car seats and boats to sofas and commercial spaces, we repair, restore, and customise upholstery using premium materials built for New Zealand conditions. Quality workmanship, fast turnaround, and affordable pricing across all of Auckland.

Wide Fabric Range

Hundreds of colours, textures, and patterns

Auckland Wide

Auckland-wide marine upholstery service including Central, East Auckland, and North Shore

Quick Turnaround

Most marine upholstery completed in 7 business days

Budget Friendly

Upholstery solutions that every style and budget

Expert Craftsmen

Quality workmanship with 5 star reviews

Business Logo Embroidery

Make your brand visible in your commercial space by embroidering your business logo onto seating, headrests, cushions, uniforms, or any other fabric surface. Logo embroidery is a popular choice for restaurants, hotels, gyms, and corporate offices, where it adds a professional, premium touch that distinguishes your venue. We work from your existing logo files and advise on the best colours, thread types, and placement for a high-impact result.

Monogram & Initial Embroidery

Monogrammed upholstery and soft furnishings are a mark of quality and personal taste. We embroider initials, names, or monogram designs onto cushions, headboards, chair backs, and other soft furnishings in a range of styles — from classic serif monograms to modern script and block lettering. Monogram embroidery makes a beautiful addition to custom-made curtains, squabs, and upholstered furniture.

Sports Team & Club Logo Embroidery

Show your support by embroidering club logos, team colours, and mascots onto seats, headrests, cushions, and other upholstered surfaces. Sports club embroidery is popular for team vehicles, clubrooms, and personalised supporter gear. We work with all sports clubs and can embroider on both new and existing upholstery.

Family Crests & Heritage Symbols

A family crest embroidered onto a headboard, cushion, or chair back is a deeply personal touch that connects your home to your heritage. We work from existing crest artwork or historical designs, carefully translating complex heraldic details into precise embroidery. Family crests make memorable, lasting additions to heirloom furniture pieces.

Custom Text & Phrase Embroidery

Sometimes a few words say everything. We embroider custom text — quotes, names, dates, place names, or personal messages — onto cushions, curtains, headboards, and any other fabric surface. Popular for gifts, nursery decor, commemorative items, and personalised home accessories.

Embroidery on Automotive Upholstery

Custom embroidery on car headrests, seat backs, and steering wheel covers is a popular personalisation choice for vehicle enthusiasts and business fleets alike. We embroider names, initials, logos, or custom designs onto automotive upholstery as part of a full reupholstery project or as a standalone service on existing car seats.

Personalised Gift Embroidery

Custom embroidered items make thoughtful, lasting gifts. We create personalised cushions, blankets, bags, and other fabric items embroidered with names, dates, and messages to your specification. Popular for birthdays, weddings, new homes, new babies, and other milestone occasions across Auckland.

FAQ

A: We work from vector files — AI, EPS, SVG, or high-resolution PDF — for best results. If you only have a JPEG or PNG of your logo, we can assess it; high-resolution files with clean edges work best. For complex logos, we may need to simplify some details to translate well into embroidery thread.

A: Yes — we offer embroidery as both a standalone service on existing items and as part of a new upholstery project. Bring your item to us or send photos and we can advise on what’s possible and provide a quote.

A: We can embroider on most fabric and vinyl surfaces used in upholstery — including car seat headrests, cushion covers, curtain panels, headboard fabric, canvas, and more. Some very stretchy or delicate fabrics may require additional backing — we’ll advise when we assess your item.

A: A simple monogram starts from around $30–$60. Complex logos or large designs cost more due to the additional stitching time. Contact us with your design and we’ll provide a specific, itemised quote.

Client Testimonials